Eloquent Academy

This course provides hands-on training on all aspects of email marketing, from crafting emails and setting up effective marketing campaigns to managing spam filters and evaluating delivery services. Eloquent Academy offers Email Marketing training in Lagos, Nigeria.

The course includes several project-oriented tutorials on creating multi-column newsletter layouts and multi-product offer emails, and also explains how to automate email creation, test emails prior to delivery, outsource campaigns, and address common coding problems.

• Setting up a free MailChimp account
• Adding or importing subscribers
• Working with email templates
• Sending your first campaign
• Viewing reports
• Adding a sign-up form to your website
• Managing subscriber lists
• Improving your click and open rates
• Upgrading to a paid MailChimp account